Cadillac named Official Vehicle of the Cognizant Classic in The Palm Beaches

PALM BEACH GARDENS, Florida – The Cognizant Classic in The Palm Beaches today announced Cadillac as the Official Vehicle of the event when it returns to PGA National Resort’s Champion Course from February 28 through March 3, 2024.

“We’re proud to partner with this historic PGA TOUR event and provide TOUR players with Cadillac vehicles for use during tournament week as the Official Vehicle of the Cognizant Classic in The Palm Beaches,” said Ed Williamson, Chairman of Williamson Auto Group. “As part of this exciting partnership, the new Cadillac Escalade IQ will be featured amongst the fleet available to players and fans can get an up-close look at the newest Cadillac offerings while onsite.”

As the Official Vehicle of the Cognizant Classic in The Palm Beaches, Cadillac will provide tournament vehicles for PGA TOUR players and staff, with display vehicles placed throughout the host property. Additionally, fans who own Cadillacs will have access to priority parking within designated parking lots with purchase of a parking pass.

“We’re thrilled to have the support of an outstanding partner in Cadillac,” said Joie Chitwood, Cognizant Classic in The Palm Beaches Executive Director. “As we continue to build upon the over 50 years of success this tournament has seen, this partnership offers TOUR players a best-in-class mobility experience so they can focus on their game and deliver their best performances for our fans.”

For more information on the Cognizant Classic in The Palm Beaches, please visit CognizantClassic.com. Fans are encouraged to follow the Cognizant Classic in The Palm Beaches on Facebook, X and Instagram.

The Cognizant Classic in The Palm Beaches is sponsored by your local South Florida dealers. For more information about Cadillac, visit Cadillac.com.